Union Jacks opens for business

December 2011
Union Jacks opens for business

The latest addition to Jamie Oliver’s restaurant portfolio is now open for business in Holborn and has already received rave reviews, including an impressive 4 star rating from Time Out.

Designed by Blacksheep, Union Jacks takes you on a journey of discovery through Britain and reintroduces you to familiar flavours, cooked and presented the Union Jacks way. Incredible flatbreads and wood-fired cooking methods nod to traditions that are universally loved, and nearly all of the ingredients for the toppings are unabashedly local. It’s a union of ideas, traditions and of people.

A second branch in Chiswick is already in the pipeline.

“Union Jacks is a 'concept', and a very slick one. The detailing is impressive, from the cutesy stickers on the (brand new) school-type furniture to the ironic use of kitsch leatherette menu jackets. Oliver's team has created a really good pizzeria, as well as a guilty pleasure.”

★★★★ Time Out