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'This is probably our most stunning site to date. With some really unique design features including a wall made up of individual Vespa head lights and a gorgeous area for al fresco dining bordered by planters full of herbs, Jamie’s Italian Westfield is really turning heads!'
Jamie Oliver (Jamie's Italian Website)
FINALIST
Multiple Restaurant Category
Restaurant & Bar Design Awards 2011
WINNER
Best Hospitality Environments
Design Week Awards 2011
Honest, Accessible & Fun
Blacksheep was appointed by Jamie Oliver to create a new and site-specific design for the new ‘Jamie’s Italian’ site at Westfield, White City. Balancing what was generic to the brand with new and exciting design features, the 250-cover restaurant was billed by Jamie Oliver as ‘probably our most stunning site to date.’ Stand-out features include a vintage branded Citroën van outside, serving Jamie’s ice-cream ’Smash Ups’; a ‘Scooter Wall’, made up of rows of individual scooter headlights and a ‘Market Place’ section to highlight the retail and theatrical aspects of the kitchen.
Blacksheep is also working on a further ‘Jamie’s Italian’ restaurant in Birmingham

