Kent & Curwen

Launched Feb 2010

British Heritage for Today’s Generation

Blacksheep has created a new concept retail environment for prestigious British retailer Kent & Curwen, based on a contemporary interpretation of the English gentleman. The new interior spaces will reflect the brand’s long heritage and retail craft, infused with modern elements. The concept stores are to be rolled out across China and Japan, with a UK flagship also opening in early 2010.  The redesign, which plays on classic male imagery, from sporting locker rooms to gentleman’s clubs, will make the stores feel fresh and invigorated.